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This piece takes a look at the huge value of television formats (like Pop Idol, Big Brother...) and how (and indeed if) these shows can protect themselves against rival copycats. Challis and Coad begin their piece from the Privy Council case concerning the format for Opportunity Knocks in 1989, and continue to look at how such format rights are being exploited worlwide. The piece was first published in Music Business Journal (now defunct) for similar pieces of interest check out http://www.musiclawupdates.com